Kangaroo farmers are expecting a leap in demand for the national emblem after Chinese trade authorities approved protocols for the importation of roo meat for human consumption.
The Australian Financial Review reports that the breakthrough came after more than five years of negotiations and is expected to significantly expand the market for kangaroo meat exports, which are already worth about $100 million a year.
Some regulatory hurdles need to be overcome but the Kangaroo Industry Association of Australia expects exports to China will be able to start from next year.
The association, which plans to operate as a single desk for exports to China, has devised aggressive marketing strategies for promoting the low-fat, low-emissions meat.
KIAA executive officer John Kelly said roo meat should fit well with Chinese cuisine, particularly with a style of game meat cooking known as yamae, or wild food, and with hot-pot dishes.