WITH 2000 jobs going in agriculture and only 800 people available to fill them a year, the question is being asked how do you go about attracting young people to the rural industry?
With his background as an agricultural college principal, it is no secret that Agriculture and Food Minister Terry Redman is a big advocate for getting young people to forge a career in agriculture. And the target is not only those from country areas, but city kids as well.
This view has prompted the release of a new information brochure that was officially launched by Minister Redman at last week's Dowerin GWN Machinery Field Days.
The brochure features a range of young people involved in a broad spectrum of agriculture careers.
Mr Redman said there are so many different, dynamic careers young people can pursue in agriculture.
"Agriculture is a high tech and cutting edge business," Mr Redman said.
"Agriculture in WA contributes $8 billion per year in gross value to the economy.
"Seasons like this one can be challenging and that is why we need to continually look at scientific and technological solutions to improving agriculture practices and at the same time raise the profile of agriculture.
"Agriculture sometimes gets a bad rap, but it is a significant contributor to the WA economy and I want to drive it so that it remains that way.
"We need to get into the city loungerooms and tell them how good an industry agriculture is and what it does offer in terms of a career choice and that it has a great future."
Mr Redman said the challenges facing Muresk were symptoms of a bigger issue ? getting people to choose a career in agriculture.
"We need people to choose agriculture as a career and make them realise you don't have to come from a country area to go into agriculture," he said.
M r Redman cited the recent launch of the networking group, Harvest.
"This was a meeting of younger people involved in agriculture and it happened on St Georges Terrace, right in the heart of the city," he said.
"It is a wonderful industry and there are wonderful people in it, so we need to make that the story and keep young people in the game."