The new group, announced last week, will see the five grain groups combined to form the Grain Industry Association of Western Australia (GIWA).

The new group includes the National Agricultural Commodities Marketing Association of WA (NACMA-WA), Oilseeds WA, Western Oat Alliance (WOA), Western Region Barley Council (WRBC) and Pulse WA.

The five groups have also agreed to form a new sub group that will represent the wheat supply chain at some stage in the near future.

Approaches are being considered for members of the sub group.

The recent deregulation of the wheat export industry has meant AWB is no longer considered a natural organisation to represent the wheat industry.

Experts say the GIWA could play an effective role in presenting grain industry standards and technical advice to Government.

It also has the potential to make other effective representations on behalf of the grains industry.

The GIWA declined to name who its new chairman would be, with an announcement expected some time this week, but it is understood the appointment will be a major triumph for the fledgling organisation.

Sources close to the group say the new chairman is a high profile and popular grains industry leader with recent experience, has wide-reaching contacts, is understanding of issues across the entire supply chain and possesses a clear vision for the future.